Commercial sound, Creating big guitar sound for rock/metal

Hi, Chris! I’m a big fan of your mixes and huge sounds into them. I am grateful for the opportunity to write to you.
What is the commercial sound? And how to make it?
What can you advise for creating big guitars sound for rock/metal? Recording all pedals via DI or use only guitar cabinet with mics? How to process them?
Thank you. Regards, Vlad.

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Hi There Vlad ! Its hard to classify a “commercial sound” maybe the way i hear it is what it is…i guess if you compare your music to popular music in the same vain…the popular music could be classified “commercial”…It doesnt matter how you record them its how you feature them in a song…keeping it simple is the way…the more effects and eq can make them unclear…

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Thank you so much for answers.