Creating a scenery for the song

HI Tom, thank you for doing this, you have been a very influential mixer for me.
I always like how textural and “visual” your mixes are. There’s always a cinematic feeling where it’s very easy for me to imagine in what kind of movie the song is or what kind of scenery the story takes place.
I understand that you achieve that by choosing the effects and the place the vocal uses mostly. But is this always a target that you have, are you always looking for that moment where you can really imagine the scene?
How much of that is intuition?
If you can develop a little bit on that I would be very much interested!
Thank you for taking the time.
Charles-Émile Beaudin

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hello Charles
good questions…talked about this in the vocal mixing videos a bit.
i think what i am trying to do is visualize the sonic environment of the project i am mixing. so if its a jazz style project i am not going to be using any long reverbs or delays. i’m going to use rooms and shorter reverbs to achieve the mix landscape. it really come down to personal taste and your own points of reference. it’s all intuition i think as is mixing in general…
when i start a mix i usually have a pretty clear idea about what i’m going to do to achieve the texture i’m hearing in my head and that encompasses the ambience of the whole mix and the vocal in particular…

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Thank you! I guess you apply the same thought process on drums and the of the instruments.
When you are working with artist like Yebba where old meets new, or band like Arcade Fire where you can really blend old genre with new soundscape. Are you trying to achieve something that’s never been done before but still integrating a vintage sonic to it (springs, dub delay, etc). Even with Amy you did a very new way of hearing old school music.
I find that very refreshing and interesting, but mostly, it makes the music speaks even more! Like a new way to tell a story.